Documenting data flows
A lot of data is flowing into the finance department. This data also needs to be supported by servers and networks powerful enough to ensure that it is stored and made available in the shortest possible time.
It is also necessary to homogenize, classify and document the data, so that each interested party is able to retrieve and analyze the information. In a fully operational system, the data can even be directed to the users without them having to perform tedious search operations.
Identify sensitive and relevant data flows
It is essential to classify data flows according to their sensitivity (personal data, medical information, etc.). In a digitalized financial system, it is necessary to establish a risk map. The staff concerned will be the focus of awareness-raising initiatives, since data quality and security also depend on the human factor.
Indeed, data entry errors, for example, can affect the reliability of the basic data and thus distort any analysis. Finally, traceability of the most sensitive data must be guaranteed.
For business strategy, it is critical to determine what customer information is most useful, who is capturing it, and to whom is this customer data accessible.
Make data reliable to use it well
Some of the so-called referential data are quite stable over time. These include an inventory of material resources and the number of customers.
Operational data, on the other hand, is likely to change rapidly. For example, the level of sales of a given product or the churn rate of a service may vary significantly over a relatively short period of time. Also, the reliability of the data will depend on its updating. The operational departments need to have very recent data. It is then important to specify who is responsible for updating the data and how often. When you know that 25% to 30% of prospect files are obsolete after one year, the sales team must remain vigilant about updating them, at the risk of launching marketing campaigns campaigns.
In addition, to be fully reliable, some data will need to be linked to other information. It is therefore necessary to achieve a higher level of organizational integration and decompartmentalization of the business lines.
Financial data governance in place
In too many companies, there is still no real governance of data flows. The latter are exchanged between various sources, without any real overall architecture having been put in place. Some information may be sent several times to the same recipient, while others may never reach the people concerned.
This governance requires efforts in the organization and in the definition of new processes. A dedicated team within the IT department can be mobilized to define and control the processes to be implemented, and to issue authorizations and other access rights.
At the same time, each of the departments concerned will feed the database set up and ensure that the data is up to date and consistent, as part of their day-to-day operations. The role of the operational actors is fundamental since they are the ones who have the expert knowledge of the business and who can therefore give the best opinion on the quality of the data. Effective governance relies both on the architecture of the system developed by the IT Department, and on listening to and mobilizing the businesses.
The Data Owner plays a key role here since he is responsible, among other things, for the data and its updating. It must manage data collection, storage and protection.
In particular, it must:
- Map the data it handles
- Control access to data
- Coordinating their protection
- Set up a repository to contextualize the data
Enhancing the value of financial data
Having high quality basic data is the prerequisite for advanced analyses that will help in decision-making.
Based on accurate predictive analyses, managers will be able to identify business opportunities. The more integrated the financial data system, the more efficient the reporting. So it’s crucial that this system is understood by everyone.
By automating and simplifying processes and increasing their operational experience, finance managers will be able to leverage their level of business expertise and become strategic partners to senior management. Investing in data exploitation is now a priority. Meeting this essential challenge is, in fact, part of the contemporary means of creating value.
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